- advertisement -

Dreamfields Pasta maker accused of falsely advertising as low-carb alternative settles lawsuit

Discussion in 'General Discussion' started by Ellen, May 11, 2014.

  1. Ellen

    Ellen Senior Member

    Joined:
    Oct 22, 2005
    Messages:
    8,240
    Dreamfields Pasta maker accused of falsely advertising as low-carb alternative settles lawsuit

    By DAVE KOLPACK Associated Press
    May 11, 2014 - 10:49 am EDT

    FARGO, North Dakota — A company accused of falsely advertising the health benefits of its nationally distributed Dreamfields Pasta line has agreed to settle a class-action lawsuit and pay $5 million to consumers who bought the products in the last decade.
    The complaint, filed last summer against Carrington, North Dakota-based Dakota Growers Pasta and its parent company at the time, challenged claims that the product was a low-carbohydrate alternative to traditional pasta but didn't sacrifice the taste. Dreamfields is marketed under the slogan "Healthy Carb Living."
    Under the agreement, consumers will be refunded $1.99 for each box of pasta bought since February 2004. It limits the payments to 15 boxes of pasta bought at any store, but all boxes bought online will be reimbursed. The deal also calls for new labeling.


    A U.S. District judge who presided over the mediation called the settlement "extraordinary." On Friday, U.S. District Judge Joel Pisano in New Jersey signed a preliminary approval order for the settlement; a Sept. 24 hearing has been set to finalize the deal.
    Dakota Growers vice president and general manager Ed Irion told The Associated Press on Friday he could not talk about the case. Lorna Dotro, the defendants' lawyer, and Daniel Gluck, a lawyer for the plaintiffs, did not return numerous phone messages left on three consecutive days. Dreamfields spokeswoman Zina Fizer did not respond to requests for comment.


    There were two separate federal complaints in the case. One suit was filed in New Jersey on July 23, 2013, and brought by men from New Jersey, New York, California and Michigan; the other action was filed in Minnesota by a man from Texas on July 19, 2013.
    [​IMG]In this May 9, 2014 photo, Dreamfields Pasta is seen on the shelves of a grocery store in Farno, N.D. A company accused of falsely advertising the health benefits of its nationally distributed Dreamfields Pasta has agreed to pay $5 million to consumers as part of a class-action settlement. The complaint accuses Carrington, North Dakota-based Dakota Growers Pasta and its parent company of bogus claims that the product was a low-carbohydrate alternative to traditional pasta. (AP Photo/Bruce Crummy)

    The plaintiffs said they would not have bought the more expensive Dreamfields pasta had they known about the false claims on carbohydrate intake and low glycemic index, a system that ranks foods on a scale from 1 to 100 based on their effect on blood-sugar levels and is often monitored by people with diabetes.
    Dreamfields had touted its patent-pending formula and unique manufacturing process that created what it called a matrix within the pasta that kept 31 grams of carbs per serving from being digested. Each box stated there were only five grams of digestible carbs per serving and it had a 65 percent lower glycemic index than regular pasta.


    But a study at the University of Minnesota showed people who ate Dreamfields pasta did not have a smaller blood-glucose increase than those who ate regular pasta, the plaintiffs said. In response, the defendants said the study was not published in a peer-reviewed journal and was "flawed methodologically."


    Earlier this month, Kellogg Co. agreed to settle a class-action lawsuit for $5 million and the removal of "All Natural" and "Nothing Artificial" labels on certain Kashi products, which plaintiffs in the suit had said was misleading because the products contained a variety of synthetic and artificial ingredients.


    The Dakota Growers' website says the company makes 150 pasta shapes and formulas for retail private label, food service and ingredient customers. It began production in 1994 and was founded as a farmers' cooperative, though later changed its ownership structure. The company was sold in 2010 to Viterra Inc., a Canadian grain and food processor, which was recently bought by Post Holdings Inc.


    The complaint begins, "Americans Love Pasta," and goes on to note many people opt for whole grain or higher fiber pastas, which often have a grainy or mushy texture and do not taste like traditional noodles. Dreamfields had advertised its low-carb pasta has "the authentic taste and al dente" texture of traditional pasta, according to the complaint.



    The defendants weren't quite as eager to make a sweeping statement in their response: "Defendant lacks knowledge or information sufficient to form a belief as to whether 'Americans love pasta,' and therefore denies the same."er accused of falsely advertising as low-carb alternative settles lawsuit
     
  2. mmgirls

    mmgirls Approved members

    Joined:
    Nov 28, 2008
    Messages:
    6,030
    So did they defend their claim of "net carbs"?

    I know many here have always said they had to bolus normally for this pasta.
     
  3. Beach bum

    Beach bum Approved members

    Joined:
    Nov 17, 2005
    Messages:
    11,315
    We always had issues with this brand pasta, blousing based on what the box said created problems for us. I often wondered how accurate their calculations were.
     
  4. susanlindstrom16

    susanlindstrom16 Approved members

    Joined:
    Nov 29, 2012
    Messages:
    371
    Yup. We buy this brand because I like the angel hair for some weird reason. But I always bolus my daughter for the same amount that she gets with regular pasta.
     
  5. sincity2003

    sincity2003 Approved members

    Joined:
    Jun 1, 2013
    Messages:
    315
    I just bought this not that long ago and last Monday I decided to try it myself before feeding it to the entire family. I had stomach problems for four days. Even if DS could still have it, I wouldn't be serving it to anyone else that I even remotely liked due to the issues I had.
     
  6. Lee

    Lee Approved members

    Joined:
    Oct 5, 2006
    Messages:
    9,633
    When we have it, we always dose normally as well.
     

Share This Page

- advertisement -

  1. This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
    By continuing to use this site, you are consenting to our use of cookies.
    Dismiss Notice